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Key Dates for Social Media - December 2020

Only one month left between us and the end of 2020!

Despite what this year has thrown at us, let’s make it a December to remember for all the right reasons. We know about the BIG day that’s coming up, but there are still plenty of other dates to be getting involved with (if it’s suitable for your brand and audience, of course!).

It is so important that we show up for our audience and bring that festive cheer that’s needed so desperately in this time - whether it’s for these fun key dates for social media in December, through your promotions or even designs.

So, get jotting down some of these social media days for December and start planning what’s going to be a very unique month ahead!

Key Dates for Social Media – December 2020

These are just some of the fun social media days for December, many which tend to trend and may be worth getting involved with. However, please do feel free to also celebrate your own special days, milestones, success and more! We encourage it!

1st – Giving Tuesday – Today marks the annual day of giving back. Whether it’s through raising funds, donating a portion of proceeds from sales, giving time or even spreading the word through your posts, it all helps, especially when this year has been so hard on many.

3rd – Make a Gift Day – The best gifts don’t need to be bought! Why not get creative and make a thoughtful gift for someone? It will really brighten someone’s day!

3rd – International Day of Disabled Persons – We should always be celebrating our differences, but today is a day to raise awareness about being more compassionate and understanding about challenges that those with disabilities face. A United Nations-sanctioned day, International Day of Disabled Persons aims to promotes rights and well-being of people living with a disability.

4th – Cookie Day – Did somebody say cookies?! These sweet baked goods are loved all around the world – and it’s easy to see why! Why not ask your audience which is their favourite, or to share their favourite Christmas cookie recipe?

5th – Small Business Saturday (UK) – Small Business Saturday is a big push to support your local independent businesses when you’re doing your Christmas shopping! While we should support our small local businesses throughout the year, this day is a reminder that you will find some amazing and often unique items from independent retailers, and you’ll be supporting your local community and economy too. Plus, you’ll make a business owner’s day when you choose to shop local!

Other ways you can support businesses on Small Business Saturday (and beyond) includes shouting about some of your favourites on social media or leaving a review. It all helps!

Small Business Saturday in the US is on November 28th, but don’t feel like you’ve missed out! Keep supporting local independent businesses where you can this holiday season, especially this year.

10th – Hanukkah starts – Hanukkah starts earlier this year and ends on the evening of the 18th. The Festival of Lights is full of family gatherings (which may be limited this year), lighting the menorah and giving small, meaningful gifts – while enjoying great food too! Who is up for playing dreidel?!

18th – Christmas Sweater/Jumper Day – Get out those ugly Christmas jumpers/sweaters! This fun day is growing more popular every year with both adults and kids. In the UK, it is often used as a fundraising day. This year, charity Save the Children have opted for their Christmas Jumper day for the 11th. More details can be found here.

20th – Games Day – The best way to celebrate Games Day is to play some games, of course! Which are your favourites? Do you love your video games console, or do you appreciate a good board game as well? This year have you enjoyed any games virtually with friends and family over lockdown? Ask your audience for some ideas and what their family likes the most.

21st – Winter Solstice – Winter is here! This may be the shortest day of the year, but it marks the start of what can be a beautiful, peaceful season too.

23rd – Festivus – Seinfeld fans will know all about Festivus, with the TV show making this a noteworthy day. It’s a “Festivus for the rest of us” – a just-for-fun day that was born out of the frustrations that Christmas can bring. It features an “airing of grievances” and “feats of strength”, as seen in the popular TV show.

24th – Christmas Eve – Time to wind down and put your feet up. It’s Christmas Eve!

24th – Eggnog Day – Are you an eggnog lover or hater? This traditional drink is popular in the US and Canada over the festive period. It is rich and creamy, often enjoyed with a sprinkling of nutmeg or brandy for the traditional boozy version.

25th – Christmas Day – This day needs no introduction! We hope you enjoy this day and have a good rest after working so hard on your business and social media marketing this crazy year! If you are planning on putting out a Christmas greeting, then schedule it in ahead of time so you have nothing to worry about!

26th – Boxing Day – The day after Christmas is another day of celebrating in the UK and many Commonwealth countries. There’s plenty to do on this second day of celebrations, whether it’s recovering from Christmas day itself, putting your feet up, going for a walk or exploring the Boxing Day sales.

26th – Kwanzaa starts – Kwanzaa starts on this day and continues until New Year’s Day. It is an annual celebration of African-American culture, heritage and unity.

31st – New Year’s Eve – Goodbye 2020! Who else is ready for a fresh start in 2021? Sure, it won’t start off the same, but there’s a lot to do as we look to returning to normality. So here’s to a happy and prosperous new year!

Plan and Schedule Now

This is a very busy month for many people, so take the time to plan and schedule your posts in now, so you can work on what you do best and running your business!

Simply pick the dates that are best for you and your audience (do not feel the need to mark all of these days in your social media marketing!). Then, create your content, quickly design your graphics (we recommend Canva for super easy templates and eye-catching graphics*) or get your graphic designer on the case, and schedule it all in ahead. Then all you need to worry about is making time to show up for your customers, ask questions, engage in conversation, respond to comments and more.

We’re always here to help too! If you don’t know where to start with your social media da for December planning or want to get a head start for 2021, then come say hello!

Wishing you all nothing but the very best for this festive season ahead!

*We may get a small commission that goes to supporting our small business if you sign up for Canva Pro.

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